LeadAI

AI personal assistant for tradies: talk to SAM and the office keeps moving

The short answer

An AI personal assistant for tradies is one you talk to, like an office manager, instead of an app you type into. LeadAI’s SAM writes quotes and invoices while you talk, logs materials and updates jobs by voice, and tells you where every job is up to and what’s outstanding. He works for you and never speaks to your customers. SAM comes with the Growth plan: 5 AI staff for $950 a quarter or $3,040 a year + GST, about $253 a month paid yearly.

Job notes, materials, who owes what, who needs a call back. It all ends up in your head or on the kitchen table at 10pm. In OpenAI-commissioned research reported in September 2026, 62% of Australian construction businesses said quoting, invoicing or scheduling takes up more of their week than the work itself, and 56% of small business owners said they regularly feel time pressure from competing demands like admin, follow-ups, ordering and invoicing.

Ring Emily: 0468 199 598Book a demo

SAM, Personal Assistant / Office Manager. Growth and up, from $950 a quarter + GST. See all plans

By the LeadAI team, Melbourne · Updated

What your AI staff do

  • AI for office admin and the back office

    Job notes, materials, who owes what, who needs a call back. It all ends up in your head or on the kitchen table at 10pm.

    • Talk to SAM like you’d talk to an office manager
    • Logs materials and updates jobs by voice
    • Tells you where every job is up to and what’s outstanding
    • Keeps your customer records up to date automatically

    SAM, Personal Assistant / Office Manager. Growth and up.

  • AI for quotes and quote follow-up

    Quotes get written on a Sunday and sent days late, then never chased. Plenty of work is lost to the quote nobody rang about.

    • SAM writes the quote while you talk it through
    • Emily follows up every quote you’ve sent
    • Answers the customer’s questions inside the rules you set
    • Pricing, discounts and scope always stay with you

    SAM writes, Emily follows up. Growth and up.

  • AI for invoices and payments

    Ringing people about money is the job nobody wants, so it waits. Meanwhile your cash is sitting in someone else’s account.

    • SAM writes invoices by voice
    • Carol chases deposits before the job goes in the diary
    • Sends the payment reminders you’ve approved and checks what’s been paid
    • Disputes, payment plans and write-offs come back to you

    SAM and Carol, Invoices & Payments. Growth and up. Xero, QuickBooks and MYOB connections are rolling out.

How it works

  1. Step 1

    We set SAM up around your business

    We set SAM up around your business: your jobs, your customers and the way you work. There’s no dashboard for you to learn.

  2. Step 2

    Talk to him like an office manager

    From the ute, the job or the couch, ask SAM to write a quote, log materials, update a job or tell you what’s outstanding.

  3. Step 3

    The rest of the team does the customer side

    On Growth, Anna answers calls, Emily follows up enquiries and quotes, Carol chases invoices and Jenny checks in after the job. SAM keeps you across all of it.

  4. Step 4

    Decisions come back to you

    Anything commercial, financial, legal or technical is brought back to you to decide. SAM keeps it moving; you stay the boss.

Why LeadAI for a tradie’s personal assistant

  • You talk, SAM does the typing

    Ask SAM to write a quote, invoice a finished job, log materials or update a job, by voice, from the ute or the job. You don’t have to wash your hands or open a laptop.

  • He knows what’s outstanding

    Ask SAM who owes money, where a job is up to or what happened while you were on site, and he tells you. Your customer records update automatically, and the CRM costs nothing extra.

  • A team behind him for the customer side

    On Growth, SAM works alongside Anna, Emily, Carol and Jenny, who handle calls, enquiry and quote follow-up, invoices and post-job check-ins. SAM never speaks to your customers, and commercial, financial, legal and technical calls stay with you.

  • No app to learn

    We set SAM up around your jobs, your customers and the way you work. There’s no dashboard for you to learn, and there’s a mobile app on every plan when you want to look something up.

  • Costs less than part-time admin help

    Growth is $3,040 a year + GST paid yearly, about $253 a month, for SAM and 4 more AI staff. A part-time admin person for 15 hours a week at the Clerks Award Level 2 minimum is about $2,144 a month with super (our estimate). A person can do hands-on jobs SAM can’t, like banking and supplier runs.

What you can ask SAM

SAM is the one you talk to. Ask him the things you’d ask an office manager if you had one sitting in the ute with you.

Things you can say to SAM
You saySAM does
“Quote the Smith job: new hot water system, two hours, here’s the price.”Writes the quote while you talk
“Invoice the Jones job, it’s done.”Writes the invoice
“Log six lengths of 20 mil conduit and a box of saddles on the Brown job.”Logs the materials against the job
“Where’s the Patel renovation up to?”Tells you where the job is up to
“Who owes me money?”Tells you what’s outstanding
“What happened while I was on site?”Brings you up to date
“Who needs chasing?”Brings the things that need your attention back to you
Your customer records are kept up to date automatically on every plan.

A day with SAM

  • Before you leave: ask what’s on today and what’s still outstanding from last week.
  • On site: log the materials you’ve used and any notes on the job, by voice, without washing your hands.
  • Between jobs: hear what came in while you were under the house. Anna and Emily have already picked up the calls and enquiries.
  • On the drive home: talk SAM through tomorrow’s quote and today’s invoice.
  • At night: less paperwork waiting on the kitchen table.

SAM runs the office side. The team handles your customers

SAM is your assistant, not your customers’. On Growth he works alongside four AI staff who do talk to customers, each with one job and clear limits.

Your Growth team
AI staffJobTalks to customers?
SAMPersonal Assistant / Office Manager: quotes, invoices, materials, job updates, what’s outstandingNo. He works for you
AnnaPersonal Receptionist: every call and text, 24/7Yes
EmilyNew Jobs & Quotes: follows up enquiries and quotes you’ve sentYes
CarolInvoices & Payments: deposits, reminders, overdue accountsYes
JennyReviews & Referrals: checks in after the jobYes

Doing it at night, hiring help, a VA or an AI assistant

Ways to get the office admin done, Australia 2026
OptionTypical costWhat you get
Do it yourself at nightYour evenings and weekendsIt gets done when you’re too tired to do it well
Part-time admin, 15 hours a weekAbout $2,144 a month at the award minimum (estimate)A person in office hours, trained by you
Australian virtual assistantAbout $31 to $36 an hourThe hours you book, trained by you
Offshore virtual assistant, full timeAbout A$865 to A$1,876 a monthSet shifts, plus their own leave
LeadAI Growth (SAM + 4 AI staff)$950 a quarter or $3,040 a year + GST, about $253 a month paid yearlyA voice assistant any time, plus calls, quote follow-up, invoices and reviews
Part-time estimate: Clerks Award Level 2 at $29.45 an hour × 15 hours × 52 weeks, plus 12% super, divided by 12. It leaves out leave loading, workers comp and recruitment. Offshore VA prices converted from USD at the RBA rate on 10 November 2026 (1 AUD = 0.6924 USD). Prices exclude GST.

A person can do hands-on jobs SAM can’t, like banking, supplier runs and filing paper. Plenty of owners use both.

Not another app to learn

We set your AI staff up around your business. There’s no dashboard for you to learn. You talk to SAM, and there’s a mobile app on every plan when you want to look something up.

Xero, QuickBooks and MYOB connections are rolling out. Primary storage of customer data is in Australia. There’s no 12-month contract and no exit fee, so you can cancel any time.

In the same OpenAI-commissioned research, 74% of owners already using AI said it saves them at least an hour a week, and 26% said seven hours or more.

Where your AI staff stop, and you stay in charge

  • SAM doesn’t make commercial decisions on your behalf.
  • He doesn’t make financial, legal or technical calls.
  • Prices, discounts and scope on quotes always come from you.
  • He never speaks to your customers. He works for you, and the customer side is handled by the rest of your AI staff.
  • Anything outside his approved scope is brought back to you.

Questions people ask

Is there an AI personal assistant for tradies in Australia?
Yes. LeadAI’s SAM is a personal assistant you talk to. He writes quotes and invoices, logs materials and job updates by voice, and tells you where every job is up to and what’s outstanding.
What admin can an AI assistant do for a trade business?
SAM writes quotes and invoices, logs materials, updates jobs, keeps your customer records up to date and tells you who owes money or needs a call back. Commercial, financial, legal and technical decisions stay with you.
Can I do my admin by voice?
Yes. Talk to SAM like you’d talk to an office manager, from the ute or the job. He writes, logs and looks things up while you talk.
Does SAM talk to my customers?
No. SAM works for you. On Growth, Anna, Emily, Carol and Jenny handle the customer side: calls, enquiries, quote follow-up, invoices and post-job check-ins.
Is an AI assistant cheaper than a virtual assistant?
Usually. An Australian VA is about $31 to $36 an hour, and a full-time offshore VA is about A$865 to A$1,876 a month for set shifts. LeadAI Growth, with SAM and four other AI staff, is about $253 a month paid yearly, though a VA can do hands-on tasks SAM can’t.
Can SAM tell me who owes me money?
Yes. Ask SAM what’s outstanding and he’ll tell you. Carol, your Invoices & Payments AI staff member, does the chasing inside the rules you approve.
Is SAM on the Starter plan?
No. Starter is Anna on reception. SAM starts on Growth: 5 AI staff for $950 a quarter (about $2.08 a day for each AI staff member) or $3,040 a year + GST, about $253 a month paid yearly.
Does SAM connect to my accounting software?
Xero, QuickBooks and MYOB connections are rolling out. Ask us where they’re up to when you ring.
Can I hear it before I buy?
Yes. Ring Emily, one of LeadAI’s AI staff, on 0468 199 598 any time and talk to her like a customer would. If it’s a fit, book a quick screen share with the team.
What happens when a customer wants to talk to a person?
Your AI staff work to your rules. Anything urgent is texted to you straight away, and anything outside what you’ve approved, like pricing, discounts, disputes or a technical call, comes back to you.
What does it cost per month?
Growth is 5 AI staff for $950 a quarter or $3,040 a year, plus GST. Paid yearly that is about $253 a month. Paid quarterly it is about $2.08 a day per AI staff member. Starter is 1 AI staff member (reception) for $750 a quarter or $2,400 a year, plus GST.
Are call minutes extra?
Growth and up include unlimited inbound calls (fair use) and set outbound hours each month. Starter includes 250 inbound conversations a month. Past that, calls are $0.35 a minute inbound and $0.55 a minute outbound, and phone numbers are $12.50 a month per agent with the first month free.
Is there a lock-in contract?
No. There is no 12-month contract and no exit fee. You pay quarterly or yearly, and paying yearly saves 20%.
Where is my customers’ data stored?
Primary storage of customer data is in Australia. LeadAI Pty Ltd is an Australian company based in Melbourne, VIC.
Do I have to set it up myself?
No. We set your AI staff up around your business: your information, your rules, what they can say and where they have to stop. There is no dashboard for you to learn.

Sources

  1. 1. Dynamic Business, CommBank and OpenAI are betting AI can fix the tradie admin problem (September 2026)
  2. 2. RosterElf, Clerks – Private Sector Award pay rates 2026
  3. 3. Squire Patton Boggs, 2026 Annual Wage Review decision
  4. 4. PayScale, Virtual assistant hourly rate (Australia)
  5. 5. Talent.com, Virtual assistant salary (Australia)
  6. 6. VirtualStaff.ph, Pricing
  7. 7. Reserve Bank of Australia, Exchange rates
  8. 8. LeadAI, Pricing
  9. 9. LeadAI, What AI staff do

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Ring Emily and hear it for yourself

Emily is one of our AI staff. Ring her like a customer would and judge for yourself. If it's a fit, book a quick screen share and we'll set your team up around how you work.
Ring Emily: 0468 199 598Book a demo

Emily answers LeadAI’s own line, any time. We look forward to speaking with you.